Artificial intelligence is the great technological revolution that has come to change everything. The vast majority of companies in the world have begun to benefit from the qualities that AI tools can offer.
Among its main virtues are the ease it offers when generating content, processing information and analyzing large volumes of data. But there is more: its conversational capacity makes AI tools more accessible for use.
A blue digital brain hologram, representing artificial intelligence, stands on a reflective platform, surrounded by a dark circuit-like background.
The speed of adoption by organizations is a clear indicator of the marked trend: it is estimated that by 2030, 70 percent of the world’s companies will have adopted at least one type of Artificial Intelligence technology, according to a study by the consulting firm McKinsey.
Although these are technologies that impact all of a company’s operations, the Marketing areas are among those that have received the most attention.
What benefits does artificial intelligence bring to Marketing?
Goodbye to repetitive tasks. One of the virtues of AI is to speed up times by automating processes so that they are resolved in seconds.
Content generation. The list of formats and possibilities is long: texts, images, videos and more. An easily accessible resource available 24/7.
Productivity Significantly improves team efficiency and time.
Personalization. The most advanced tools offer facilities for integrating large volumes of data to obtain customized results based on your business.
These are the general features of a type of techno shopify blog design logy that has the ability to learn and train itself automatically for the different requirements it may receive.
However, in the areas of marketing, the greatest advantage that stands out for its efficiency and innovation is the processing and analysis of large volumes of data.
For this purpose, Bunker DB created the ADA IA assistant: a partner for marketing teams that facilitates each step of the customer journey with clear and precise data. A true data-specialized assistant.
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What features does the data AI assistant have?
In the case of ADA AI, it can help teams to easily perform co aol email list complex tasks of analyzing information from their campaigns. It is a tool that creates reports, cross-checks data and provides key insights in decision-making processes.
Key Features:
“Ask Me Anything.” Its conversational nature allows you to make queries or requests in natural language and get immediate responses. An example of this could be: “Generate a report on the latest Search campaigns and include a YoY comparison.”
Text-to-Chart. Requests can be submitted in chart or table for ee is a group of people. mats for better understanding. All with a simple text command and generated instantly.
Automated Insights. The value contribution to the business is its ability to provide insights that help leaders make better, more effective decisions with a smaller margin of error.
