However, there are also other types of content that allow us to optimize the organic positioning of a business… And advertorials are one of them. Get visibility If you want everyone to know you, make sure you’re featured in the media (especially if they’re in your niche). The more visible you are, the easier it will be to get traffic and generate engagement (great things for SEO).

No wonder branded content SEO is beyond

Campaigns give so much importance to infomercials! Gain relevance Relevance goes a step further than visibility. Your audience, in hong kong phone number data addition to knowing who you are, considers you valuable and trustworthy.

We don’t have to tell

You how much Google prefers brands that are relevant to its target audience . The search engine considers them true sources of this approach is particularly useful useful and original content (which is what SEO is based on).

Increase your authority

You don’t need to be a SEO is beyond digital marketing guru to know how much a website’s authority influences its ranking. What’s more, Google sees this metric as a solid guarantee of content quality.

Can you think of a

better way to boost it than by jiangsu mobile phone number list appearing in a report published by a media outlet in your same sector? Control the link juice Just like with sponsored posts , it is very common for infomercials to include a backlink pointing to your website .

Thanks to this, you can get

Small transfusion of link juice from the medium that hosts the post. That this is something very beneficial in terms of authority SEO is beyond and. Receive qualified traffic The good thing about the traffic you get from advertising is that it is organic.