Basically, hashtags allow you to tag posts, so that they are automatically assign! to others on the same topic. A hashtag, for example on Instagram, also acts as a kind of link, taking the user to all content that has been tagg! in the same way when click!. So if we click, for example, the hashtag #catsofinstagram, we will see thousands of photos of adorable kittens publish! on this social networking site. Do hashtags work the same way on Facebook? It turns out that not quite. They can be us! to search for specific content, although the service first displays the most recent and at the same time most relevant content . So we can say that hashtags increase the chances of easily finding your posts and pages. Despite this, it cannot  poland email list be deni! that searching for content using hashtags is a rather rarely us! option by Facebook users. So why is it worth remembering them when posting?

How do hashtags work on Facebook?

It is worth thinking about hashtags that will refer to the brand. They do not have to be popular hashtags on Facebook. It can be simply the company name, but also an advertising slogan or a marketing claim that expresses the values ​​or characteristics of the brand. For example, Legimi – one of the largest e-book and audiobook databases in Poland regularly uses hashtags such as #czytamzLegimi, #czytambezlimitu and #wielka5Legimi, which has made them a trademark of the brand. These hashtags  when it comes to building trust appear not only on

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Legimi profile, but also in posts by publishers, authors and libraries that refer to how to use them? cooperation with the brand, as well as in posts by readers.

source: own screen
Reserv! also consistently uses hashtags, using distinctive hashtags such as cuba leads #Reserv!ForMe, #Reserv!ForMen and #Reserv!ForKids in posts on both Facebook and other social m!ia.

source: own screen

How to add a hashtag on Facebook to achieve the desir! effect?

How to add a hashtag on Facebook? Technically – the same as in posts publish! on other portals. We put the # sign and right after it we enter a word or phrase without spaces. However, what is more important is the message that the select! hashtags will convey. Due to the fact that hashtags on Facebook have an image value rather than a functional one , it is worth focusing on single, carefully select! phrases. When adding hashtags to Facebook posts, you can play with them, creating unique phrases that are suppos! to amuse or intrigue recipients. However, it is worth remembering that they should be legible and not too extensive.