10 types of chatbots to improve your customer service

While the 10 types of chatbots you will read below have a number of characteristics that make them different from each other, there are some elements that they share customer service . They are omnichannel : they connect to your different communication channels with customers and serve them naturally, regardless of whether they decide to…

Email marketing automation: 3 tips to get started [EBOOK]

According to Zendesk’s Ultimate Guide to Sales Email Automation , available at the end of this article, 78% of customers expected follow-up from sales reps marketing automation . However, many teams don’t have enough people to handle the volume of messages. Automating emails can help you save time on repetitive tasks and cultivate the relationships…

What is sales management in a company?: a guide for beginners

Sales management in a company is a set of standardized practices, techniques and strategies that aim to help salespeople close more deals. For sales management to be effective, it must consider key elements sales management . 2. Processes: Create and maintain a standardized sales process with clear steps and objectives that your reps can follow….

Handbook for a successful customer service department

According to Zendesk’s CX Trends Report 2023 , 72% of customers want immediate service. With so much uncertainty, consumers expect empathy and engagement with the issues that matter most to them service department . In this sense, the customer service department in a company is its first line and must offer support with agility and…

Customer Experience: A Guide for Successful Businesses

The concept of customer experience also includes the buyer’s reasoning and emotional perception , which requires being attentive to all the points of contact that one establishes with your company, with the aim of providing the greatest satisfaction Successful Businesses . With that information in hand, it will be easier to understand the value your…

CRM in sales: a complete guide to understanding the concept, its functions and its importance for your company

And although these types of tools can be very useful in different areas of companies such as customer service or marketing , in this article we will talk about CRM in sales guide to understanding  . Did you know that CRM systems can increase revenue by up to 41% per sales rep ? Well, this…

Commercial communication and customer service: 8 keys to achieving empathy and loyalty

Commercial communication is the communication that takes place between a company or seller and its actual or potential customers . It serves to establish a bond with buyers and is an essential part of the loyalty process Commercial communication . For Austrian philosopher and psychologist Paul Watzlawick, we are always communicating something, even when we…

Sales and customer service course: what content should it have and how to choose the best one for you

Sales and customer service courses provide knowlge, tools, strategies and powerful sales techniques that can be appli to any situation that arises within a sales process content should . At the same time, they can be of great help in developing and enhancing techniques that develop efficiency and professionalism . But don’t think that these…

Telephone advisor: 10 functions in a successful call center

A call center is a telephone service center or call center. Its main and most traditional channel is the telephone, through which train personnel receive and make calls to current and potential customers successful call center. The goal of a call center is to offer quality service and generate positive customer experiences with the company….

Don’t know how to develop negotiation skills? Learn now!

A person with excellent negotiation skills has the world in his hands, he will be able to do things that others cannot and reach agreements that will benefit both him and his company. This will make him more productive and professional in his work. Angel Lopez Nov 23, 21 | 7 min read Negotiation skills…

Visual communication: understand what it is, examples and its importance in companies

Visual communication is capable of enchanting, attracting and persuading. Without images, colors, photographs, graphics and other types of visual aids, marketing loses strength. That is why we created this article to explain how to strengthen the way your brand communicates visually. Camila Casarotto Nov 17, 21 | 11 min read Discover what visual communication is,…