How to use Storydoing to boost your business story

Rock Content Writer

Dec 2, 21 | 7 min read
storydoing
Reading time: 6 minutes
Audiences remember stories more easily than marketing messages that seek to sell them something. In that sense, storytelling has been a fundamental part of successful marketing for many years. Nowadays, there is a new interesting method to consider: storydoing .

But what is storydoing? Is it worth integrating it into your marketing strategy?

One thing is clear: everyone loves a good story

and your customers are no exception to this rule .

It’s hard to resist mass media that invites you to sit back and lose yourself in a truly off-the-wall narrative, so it’s not hard to see why storytelling is such an essential part of today’s Content Marketing campaigns .

It helps an audience connect with a brand on an instinctive, natural and enjoyable level.

Storydoing is an enhanced version mayotte email list 100000 contact leads of storytelling that makes engaging an audience a simpler process.

It also encourages them to get involved and become part of the narrative in their own right for an all-round compelling experience.

Here you will get a closer look at what storydoing is in marketing today.

What is Storydoing?
Storydoing vs Storytelling: What’s the difference?
How does Storydoing work?
Great examples of Storydoing in action
Storytelling + Storydoing: Can you use them together?
Summary: Tell the next chapter of your brand story in style
What is Storydoing?
How many times in your life have you heard that actions speak louder than words or been asked to show rather than tell?

Sentiments like these are more than just popular sayings. A great story that is well told and inspires others the way it is meant to is great, but a narrative that takes things into the realm of action is even better.

Storydoing has been around since 2013 and refers

in part, to the act of crafting and telling a story.

However, this type of storytelling is done in such a way that the listener is invited to participate more, becoming part of a larger movement because of what they are hearing .

If storytelling motivates the how to use storydoing to boost your business story target audience to absorb the message behind why a company does what it does, storydoing inspires them to stand up and take action in accordance with that message.

Storydoing vs Storytelling: What’s the difference?
If you still think that storytelling and storydoing sound very similar, that’s totally understandable.

The two have a lot in common and even follow similar approaches . Both use the power of a compelling story to tap into an audience and cmo email list convince them to give a message their time and consideration.

However, their ultimate goals, while related, are a little different.