SEO optimization is nothing more than the activity of webmasters to facilitate the work of Google robots analysis as much as possible.
How can we facilitate their analysis?
By providing it with easily accessible content and making it easier for the software to understand the topic covered by the document.
If you continue reading you will find our advice to optimize the SEO of your site.
We help Google find your content
The first step to getting your site on Google is to make sure Google can find it. The best way to do this is to submit a Sitemap.
A Sitemap is a file on your site that tells search engines about new and recently changed pages.
Google also detects pages through links from other pages.
A well-structured and therefore simple sitemap helps Google Robots analysis.
We help Google (and users) understand your content
When Googlebot crawls a page, it should see it exactly as users browsing the site see it. Therefore, it is common practice to give Googlebot access to the JavaScript, CSS, and image files used by your website.
If your site does not allow crawling of these resources, the rendering and indexing effectiveness of your content is directly compromised. This can cause suboptimal rankings of your site.
For this reason we always recommend that this work be carried out by competent people.
We create unique and precise page titles
Writing the page title with the right tag and keyword helps tell users and Google what a particular page is about. We create unique titles for each page to make it easier for Google’s algorithm to analyze.
We create titles and snippets with the right keywords
If your document appears on a search results page, the contents of the title tag may appear in the first line of the results. This is why it is very important to write the right message.
We carefully describe the contents of the page.
- Build an effective website or landing page that users can easily navigate
- Facilitate visits to the site or landing page through SEO optimization work and targeted ads
- Create a lead generation system through forms
- Schedule sending interesting content to warm up your audience with email automation
- Offer the sale with a simple system that does not discourage the user
- Thank them after the purchase and continue to pamper the user to build loyalty and encourage them to recommend your product.
We choose a title that is easy to read and that effectively communicates the topic of the page’s content.
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We use short but descriptive titles
Who says a title has to be long? Titles can be informative even when they are short.
In fact, if your title is too long or irrelevant, Google may only show part of it or use an automatically generated title in search results. It may also show different titles depending on the user’s query or the device they’re using to search.
We always use the meta tag
The description meta tag of the page is very important because it provides Google and other search engines with a summary of the page itself.
A page title is made up of a few words or a sentence, while a page meta description tag is made up of a couple of sentences or even a short polarized views on climate change paragraph. That’s why it’s important to write it correctly.
Here, these are just some of the practices that we will use for the seo optimization of your site.
These words probably sound familiar bhb directory to you, because it is a marketing scheme that has always existed. However, it fits very well with the marketing funnel, because it illustrates what happens to the user during his journey along the funnel.
The first phase is awareness, consciousness: here we simply need to let the user know that we exist . Maybe Amazon won’t need it, but local businesses have to do a lot of work on this first point. Also because, according to the data, the conversion on the first visit is almost zero.
Then comes the interest: you have let the user know that you exist, now you have to arouse interest. This is possible by giving small gifts, pampering the user and offering them what they want.
Then comes the decision: thanks to your nurturing work, the user wants that product. Finally, he adds it to his cart.
And finally, the action: the user clicks on buy, or leaves his email, or suggests you to his acquaintances. Goal achieved!
This tool allows you to check the search volume of keywords. But be careful not to fall into the trap: you need to have balance!
By this we mean that very, too often the keywords searched for are not easily inserted into a text. Here is an example below:
You will understand that the keyword “host blogs and social networks” with 90 searches per month, could be tempting. But it is unthinkable to insert it in an article and repeat it 5, 6 or 7 times, because it does not make complete sense.
