Canalmail will take over the permission marketing business on the Wanadoo Spain portals . Users registered on these websites will be able to receive promotional information tailored to their. Areas of interest and sociodemographic profile. which “read will help save browsing time and the offers will arrive directly to their email inbox,” according to Juan Imaz, CEO of Canalmail. Rafael Ríos, from Wanadoo, highlighted that this formula “will provide added value to both clients and advertisers. Juan Imaz, CEO of Canalmail, has highlighted the importance of this orientation towards loyalty, since “retaining a customer costs up to seven times less money than acquiring a new one.
For his part, Julio Pérez-Tomé,
General director of the Adverto JPT agency. believes Taiwan Phone Number List that with this alliance. Our clients know that they will receive the best service in an area. That is as specialized as it is necessary in the new Internet marketing. The permission marketing agency Cyberclick and the carrier Colt organize the professional conference “New e-mail marketing strategies”, which will be held on March 19 in Barcelona and on March 21 in Madrid, with the collaboration of Schober and Interactive Advertising Bureau Spain . During this meeting, companies such as Net-Think , Movendus and Correo a la Carta ( Expansión) will explain their own successes in this medium,.
New e-mail marketing strategies
Defining winning strategies in the use of AOL Email List email as a marketing. Channel and the most appropriate tools to use. We will also talk about how. The new Information Society Services Law (LSSI) affects e-mail marketing. Pat Friesen, a successful copywriter in traditional mailings. Before also becoming successful in e-mail marketing. Has compiled some of the requirements. That an email message must meet to “hook” the recipient: – Short text (500 characters or less) – Colloquial tone – Use “you” instead of “I” or “we” – Make the message personally relevant to the reader, focusing on the main benefits, rather than on the Features – Use, but do not abuse, the word “free” – Include a brief reminder of guarantees.
