Marc Escrig returns to McCann as Strategy Director to join the agency’s powerful and renowned strategy department. Marc worked at McCann between 2015 and 2019 and returns to the agency to join the team led by Agustín Soriano, Chief Strategy Officer of McCann. In his successful professional career, Marc has worked for several of the most relevant agencies in our sector, such as BTOB, McCann, Mrs. Rushmore and David Madrid.

Marc Escrig's professional career to McCann

Where until now he worked as Lead top industry data Strategist for Burger King for Spain and Portugal. During his career he has also worked for brands such as Coca-Cola, Campofrío, Grupo Heineken, LaLiga and Twitter. Among the main projects he has worked on, it is worth highlighting the repositioning of LaLiga «It is not football. It’s LaLiga» and such notorious campaigns as ‘The Great Error’ or ‘Confusing Times’ for Burger King. Marc has several efficiency awards under his belt. In relation to this new incorporation, Agustín Soriano commented.

Marc brings together very valuable experience

In purely creative agencies combined AOL Email List with a depth of top-level strategic thinking to build long-term brands.” Furthermore, they add that at McCann these two ingredients cannot be understood without each other and at Marc they coexist naturally, something that is in danger of extinction today. His well-rounded profile, coupled with his love for ideas and energy, make Marc a very valuable addition. “Not to mention how happy it makes us on a personal level to have him back , since he is a very loved person in the house,” adds Soriano.