Spam, privacy problems and general resistance to advertising. Difficult obstacles to overcome by email marketing. However, all is not lost. At least that’s what Reid Carr, of Red Door Interactive. American company that builds and manages. Its clients’ presence on the Internet, thinks . According to Carr, the key is to consider emails not as a single “shot”, but within a communication and customer relationship strategy based on trust. Diplomatic, respectful, generous and attentive messages are what help achieve this. Obtaining email addresses ethically, That is the first step to placing trust in potential clients. You must contact only users who have requested the information that you offer them.
There is nothing better than
Getting clients who have requested it. Encourage Belarus Phone Number List prospects to provide their contact information. Such as a practical research report. You only have to request the relevant personal data. And, above all, it informs about the clauses that regulate the use of that information. – If you do not have your own list, use an external one. The best lists are those managed by professionals and organizations. That typically target your market. An interactive agency familiar with email marketing can create. A media plan for your company that includes the most appropriate lists. – The first communication should be easy to understand. Provides useful information.
Propose a response action that is easy for customers
Keep in mind that users barely have AOL Email List time to attend to advertising emails. So your message must be directed to the needs of the recipients. – Avoid superlatives and “car salesman” jargon. The user will not only delete that email. But will also delete all messages that come from the same sender. – Recipients are more likely to respond to messages. That are related to their habits and needs. Therefore, personalized information must be given. Segment the list and direct your proposals directly to each interest group. Describes the product through unbiased results and facts. Provides solutions for the user. – Always use the same email address. – Set intervals for sending, send messages regularly.